About Denise…
Human Performance Consultant | Transformative Coach | Speaker
Denise Holland is a leader in the spiritual nature of human psychology behind sports performance – the most undiscovered competitive advantage!
About Denise Holland
Human Performance Consultant | Transformative Coach | Speaker | Author of PlayFreely®
Denise Holland is a pioneering voice in human performance and the spiritual nature of the mind — unlocking the most powerful yet overlooked competitive advantage in sport, business, and life.
As a former international netball athlete who competed at two World Championships and two Asian Championships, Denise knows firsthand what it’s like to face the pressure of high-stakes performance. Drawing from over a decade as a national and performance coach — including coaching over 50 international athletes and guiding more than 100 England Super League matches — Denise understands the frustration of underachieving despite talent, effort, and preparation.
Today, Denise dedicates her life to transforming performance through her groundbreaking PlayFreely® approach. By guiding individuals to explore their spiritual nature, Denise helps sportspeople, leaders, and professionals unlock effortless focus, creativity, and resilience — ensuring they perform at their best when it matters most.
Her expertise reveals how the mind creates experience, empowering individuals to move from frustration, anxiety, and self-doubt to clarity, calm, and possibility. Denise’s deep understanding of consciousness and state of mind makes her a trusted guide for those seeking sustainable transformation — whether competing on the world stage or navigating the challenges of everyday life.
Denise works with individuals at all game levels— from grassroots players to elite professionals — helping them realize their full potential through the power of presence, awareness, and freedom of mind.
Denise Holland’s insights are game-changing for those seeking to perform with ease, confidence, and creativity.
“If you are ready for change, I am inspired to work with you! Together, we will explore the fluidity and transient nature of your current perspective, and unleash your innate potential for creativity and achievement in life”.
My Ethos Explained
Humans are extraordinary creations of nature — naturally resilient, resourceful, and designed for life. Within us lies an innate well-being and an endless capacity for growth, even in the face of life’s greatest challenges.
Yet, an innocent misunderstanding often prevents people from experiencing their full potential. The Three Principles offer a profound yet simple explanation that reconnects individuals to their inner clarity, self-reliance, and peace of mind. From this foundation flows high performance, achievement, and fulfilling career and life goals.

How I Can Help You
Drawing on my grounding in the Three Principles and over 30 years of experience working with elite sports teams, I help individuals and teams consistently perform at their best — especially when it matters most.
I understand what it takes for people to collaborate with precision and ease — seamless communication, effective use of time, and a no-blame culture. These essential ingredients emerge naturally when individuals operate from a healthy headspace, equipped with innate resilience and well-being.
Through this unique transformative conversation, you’ll experience greater harmony in your relationships, reduce stress, and find more enjoyment in all areas of life.

Together, We Will:
✅ Explore what’s possible by understanding how your mind and body work together, unlocking the psychological freedom that drives exceptional results.
✅ Develop simple ways to stay grounded and in the game — even when your thinking isn’t playing ball.
✅ Minimise performance slumps and losing streaks caused by overthinking and mental interference.
✅ Achieve higher-quality thinking that nurtures unity and strengthens team cohesion, even when personalities differ.
✅ Maximise your skills and knowledge by cultivating a calm, focused mind — ensuring you stay present, access insights effortlessly, and remain open to fresh ideas.
Whether you’re an athlete, coach, or leader, this understanding transforms how you show up — bringing clarity, confidence, and a greater sense of ease to every challenge you face.